Dog Lane Rebrand
For this rebrand we focused on the original aspects of the restaurant, fresh, local, and comfortable. In rebranding the logo, we chose a simple, refined, and more welcoming looking sign for cafe-goers. This logo was imagined outside the current restaurant to show how it would fit alongside the current building.
Color Palette
For the color palette we went with natural/slightly earthy tones to show the fresh and comfortable feel of the restaurant.
Font
Logo and Color Schemes
Merchandise T-Shirts & Worker Wear Logos
Tan Ball Cap
Blue T-Shirt
Red T-Shirt
Sweatshirt in Green
Product Mockups
For the product mockups we wanted to give a real preview of how products may look in the fresh rebrand, showing off the colors and design work for the whole picture.
Product Graphics
Website and App Development
For our app/website design we focused on the same theme, colors, and overall tone in the rest of the project.
Website, PC & Mobile